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The Florida Society of Ophthalmology

The EyeMDs

Managing Your Online Reputation

Patients increasingly rely on internet rating sites to find medical providers. The information on these websites is rarely monitored and reviews are often inaccurate. A single negative comment can damage professional reputation and affect practice growth. Monitoring online presence and social media to address negative comments is a daunting task which can no longer be ignored.

Ravi D. Goel, MD spoke at the FSO's 2014 Annual Leadership Luncheon in Orlando and provided strategies to effectively monitor online reputation. The attached slides are from Dr. Goel’s talk.

In addition there is guide for your use titled "8 Tips for Managing Your Online Reputation."